CONSULTING

We identify gaps, opportunities, and results in a comprehensive report that includes a project plan with timelines and cost analysis.
We have helped several businesses create their brand recognition while increasing sales and revenue.
Our process is designed to empower you and your brand while increasing your business growth with the necessary marketing techniques.
  • Corporate Identity
  • Marketing Plan
  • Custom Design
  • As marketing consultants, we leverage our knowledge of the industry to assist businesses in defining and achieving marketing objectives. To ensure favorable results, we primarily create, execute, and monitor marketing initiatives.
    One of your company’s most important pillars is marketing. You risk targeting the incorrect prospects and missing out on fresh opportunities to offer your products and services if you don’t have a solid marketing strategy in place. It has a direct impact on your bottom line and long-term viability.
    We offer the following services

    Marketing Consulting

    Typically for a specific deliverable or project
    For instance, you may need help with:
    • Creating a marketing plan based on your
      S.M.A.R.T. objectives
    • Creating a strategy and deciding on methods
    • Putting projects into action
    We’d work with your team, but we’d do the majority of the job ourselves. We can also provide a consultant who will take your comments and tailor the deliverable to your needs.

    We also offer Coaching

    Like a sports coach, we would teach you and your team what to do.
    We can:
    • Assist you in establishing marketing processes, such
      as lead generation and CRM.
    • Assist you with your Customer Journey for analysis
      and improvement.
    • Show you how to make use of marketing tools.
    • Make a list of tactics that can help you supplement your marketing strategy.
    • Provide suggestions on ways to cut marketing costs.
    • We review and analyze marketing materials,
      branding, logos and messaging from public and
      private sector partners as well as recent press related
      to your business.
    • We take a tour of all locations, over the course of the
      tour, we identify and record how your business
      identity is portrayed across its facilities thus finding
      common opportunities to keep in mind.
    The ultimate purpose of a marketing coach is to empower your team to build great marketing strategies on their own.

    Let's Start

    TOGETHER

    SEO Budgeting

    Each project is different. Some websites need constant maintenance and optimization, while others require minimal attention. This means that the price of SEO services is calculated based on the time and research required to obtain quality finishes. The SEO budget depends on the size of the website, the degree of optimization and the scale of optimization that a website, blog or e-commerce requires.

    The level of optimization of a website considers the amount of research, technical analysis, keywords, link building and maintenance on and off the site.

    For their part, web stores need more optimization than personal blogs to maximize traffic and conversion rate, so they need more comprehensive packages.

    Finally, the optimization scale implies the geographic reach of the website, as it implies different tactics depending on the strategy.

    Consider applying SEO to your website and making it the heart of your digital marketing strategy. Contact us to discuss how to multiply the income of your company.

    Off-Site SEO

    External SEO is concerned with improving the ranking of a site on search engine results pages through promotional techniques such as:
    • Creation of external and internal links. With the aim of generating web traffic as an additional source and developing greater value. This can drive more traffic to your website, increase reputation, and increase rankings.
    • Marketing in social networks and brand promotions. These actions involve strategy and tactics in social media, both in organic and paid actions to give boost, visibility, credibility and traffic to the website, blog and e-commerce.

    On-site SEO

    On-site SEO involves optimizing the content of the website, blog and e-commerce at a structural level to make it more trackable and friendly for users and search engines. Includes optimization of title tags, internal links and URLs.

    Some On-site SEO actions are:
    • Include keywords in the URL, in case the plugins don’t.
    • Using short and precise URLs, with the recommended keywords.
    • Use keywords at the beginning of the title tag.
    • Use keywords in subheadings in the content of your notes, as Google also searches for keywords in the heading tags.
    • Optimizing images and alt text that describes what’s in the image helps to identify the images and media in your site content.
    • Use synonyms and keywords that would be relevant to search items. When Google presents search results, it also looks for synonyms for the main keyword and other accompanying keywords.
    • Use internal and external links. Internal links connect the content of one web page to another on the same website. On the other hand, external links connect the content of your website with another website, enriching the content and adding value to searches.

    Keyword Research

    Keyword research is about locating the most searched words and phrases by users. This means that it is essential to tag the content of your site so that search engines can easily locate them.

    The keywords used should target frequently used search words and phrases that are relevant to your content and add value to searches. The more keywords that are used and the more relevant they are to users, the easier it will be to find your website, blog or e-commerce. Also, if your website has a higher reputation, it will also be more relevant and better positioned.

    Also, it should be taken into account that the position of the keyword in the URL affects its ranking and that the length of the keyword also influences the web positioning. Shorter URLs are easier to find and obviously rank higher.

    Technical Analysis

    Technical Analysis SEO technical analysis involves an in-depth review of the technical elements to improve so that Google and other search engines can index and crawl your website, blog or e-commerce.

    The most common trouble spots are:
    • Need to correct “crawling errors” that prevent Google robots from seeing a page on your website and therefore not appearing in the search engine.
    • Optimize your site so it can be easily viewed from mobile devices, tablets, and desktops. Let us remember that we are in times of “mobile first”.
    • Fix broken links and make 404 errors friendly. Broken links can significantly hurt your SEO ranking because users and Google will have a hard time reaching your site and cause a drastic decrease in web traffic and sales.
    • Verify if you have an SSL certificate and a site with HTTPS encryption, which implies the protection of your data and those of your users from malicious programs and trackers on the Internet. It is an excellent ranking signal as it guarantees a secure connection with Google and reduces the abandonment rate.
    • Optimize page loading speed. This is essential, since if your sites take a long time to load, not only will you have a bad ranking in the Google list, but your users will quickly leave the site and you will lose potential sales.

    Preliminary research

    Preliminary SEO research focuses on finding out what’s on your website. This checklist is the content you have and discover the best way to select relevant bookmarks to optimize your website, blog or e-commerce. It includes the topics of your content, the types of media present, and benchmarking, that is, researching sites with similar content.

    The goal of SEO is to differentiate yourself from your immediate competition, making your content on your website unique. This means that if your website has valuable content and responds to organic user searches, it will be easier for web crawlers to find.

    The research done dives into the website’s specific market and the audience it is trying to reach. This step takes many factors into account and is one of the most expensive considerations in your budget.

    Custom Desing

    You deserve to have your own custom designs. We’ll create a design that’s uniquely yours, with a brand message that reflects your personality and goals.

    Capability Statement

    The design of a Capability Statement is a challenge, you need to be concise to summarize all the important information about your company on one page, think of your Capability Statement as if it were your resume.

    Brochure

    We create the brochure of your company, brand, product or service from scratch specially designed to show your value proposition to the target audience.

    Business Card

    Make your business card design stand out. We take the time to understand what you need so you can have an impactful card that will make your company stand out.

    The Branding Kit

    We make sure that our clients have a professional and unique corporate brand that allows them to promote their companies and increase their chances of success.

    Logos

    We take great care in every detail to make your brand unique! Our logos are handmade and then digitally designed, always thinking about the concept of the brand and target audience.