Daniel Parra is a Colombian graphic designer who is passionate about his work. During his more than 18 years of experience in ATL advertising, concept art, editorial design, and digital retouching, he has developed large impactful image projects to generate high-remembrance campaigns.
He regards himself as a lover of constant perfection. Whether he is designing posters, branding, packaging or magazine covers, he always looks for symmetry, beauty and balance, he always tweaks every last detail.
He is a comics and cinema fan, and enjoys exploring the world with his dog Yeico, from whom he has learned that one in life should be grateful for everything, no matter how small, because this will always give us great lessons.
“Great ideas are usually simple ideas.”