Attract and generate conversions with Google Search or Display ads
Pay-Per-Click (PPC) or Display Advertising on Google’s ad networks can be daunting for new businesses. We take the stress out of it by crafting clear objective campaigns that align with your business goals.
Whether you are looking to run top-of-funnel, middle-of-funnel, or
bottom- of-funnel campaigns, IDX.Marketing can ensure you are running
the most optimized ads on Google for brand awareness, prospecting, or remarketing strategies.
Audience Targeting: Current targeting options include detailed demographics, unique audience segments (in-market, affinity, custom intent), similar audiences (based off your custom audiences), and custom audiences (built from either your existing database or website behavior via the Tag). These options will vary depending on which network you plan to advertise on: Search or Display.
Optimal Campaigns: Google is a good platform to run Brand Awareness, Lead Generation, Website Traffic, App Install, Product Sales, B2C Conversion, B2B Conversion, SaaS Conversion, and Remarketing campaigns.
Budget: To run effective campaigns, daily spend should, at minimum, range from $35/day to $100/day for each ad (depending on ad format and network) during the anticipated flight of the campaign.